What is success?
As an author, how do we define our successes? In the number of sales? Perhaps its in reviews? Or the steady increase in our royalty cheques? Or do we look beyond the obvious and dig down to uncover what it means to each of us as an individual? Sales, reviews, royalty increases, are all quantified means to check the success box but what if you’re a new author and struggling? What if you don’t have a marketing background, or not comfortable with promoting your work? Then how can we look to these examples as success when we may not have many sales, or have to claw our way to the front of the list to get a review.
Recently, I was reading through some discussion on social media where new authors were asking for a definition of success and it made me think. Some of the authors were just getting started and feeling as though they were failing because they didn’t have a large number of followers, or beta readers, or people lined up to buy an advanced copy. It really hit home because I can understand how they think. I read the posts and saw myself.
It made me question my own perceptions of where I am in my career. How would an outsider look at my writing career? Would they judge me to be a success by the number of books I have out, or perhaps they’d look at me and see me as a failure because I am not graced with a large number of reviews? I do not have a large, obvious following of fans, but the ones I have are loyal and are appreciated.
On a personal level, coming to terms with how I see my successes, my failures is part of the journey.
So it made sense for me to sit down and say to myself, what makes me feel as though I am a success? What are my failures? How do I look beyond my own ideas and see the honest reflection of success, of what needs to be improved? Can we be honest with ourselves as we look at what is laid out before us. To truly understand what our definition of success is we have to be prepared to throw away the rose colored glasses and really look at our goals, our dreams, and most importantly our dedication to overcoming those challenges we face.
How do I see my career? This is the huge question which makes you and I cringe. What I see in my career has a lot of positives, and there is room for personal growth, for connecting with other authors, networking to gain the exposure I need. I don’t mean flood others with the typical “Buy my books.” but rather, engage with other authors, with readers to ensure those who read the genres I write get a chance to see my work and perhaps turn the click into a buy.
As an author, it is imperative, you understand the reality. Yes, we can make a living with our writing. Hard work, dedication, understanding your reader base, and being seen are all key ingredients in ensuring success. But, are we all going to be the next J.K. Rawling? Steven King? It is not likely, but it is an admirable goal to set for ourselves.
A dream is only a goal we have yet to reach!